Our client, American Pet Nutrition wanted to bolster awareness of their pet food brands as they entered new markets. Which lead us to think one thing, “road trip!” That’s right, we launched a nationwide mobile food truck tour hitting dog parks and grocery stores across the country. We handed out coupons, engaged face-to-face with our audience and landed network televisions interviews in over 30+ markets along the way.
Follow the Good Stuff
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2017 Gold Addy Winner
Public Transit Ad
2017 Gold Addy Winner
Integrated Brand Identity Campaign
2017 Silver Addy Winner
Social Media, Campaign
2017 National NAMA Winner